Sunday, March 11, 2012

Nike To Open First-Ever API To Developers At Backplane’s SXSW Music Hackathon

Screen shot 2012-03-10 at 9.08.54 PMLast month, Jason wrote about the announcement that Backplane -- the new interactive, visual platform that's part Pinterest, part Tumblr and Ning -- will be using its star power to stage an unusual event at SXSW: A music hackathon. The startup, which is backed by Lady Gaga along with a host of Silicon Valley VCs, is hosting its so called "SXSW Managers Hack," a unique event for SXSW and music tech. The hackathon will be judged by music industry veterans, like Scooter Braun (the guy who helped bring you The Bieber), President of Jay-Z's Roc Nation Jay Brown, and Lady Gaga's manager (and Backplane Co-founder) Troy Carter, as well as reps from Spotify, Pandora, and SoundHound.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/E656Xv-ORmc/

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